01 Basic Project Information02 - How should the name be written or shown in the logo? For example: Arabic only, English only, Arabic and English, or a specific abbreviation.
03 - Explain the business idea in simple words * required Describe the project or product activity and what it offers to customers.
04 - Scope of work or target market Select an option Local project in a specific country There are plans to expand regionally There are plans to expand globally The activity is not tied to a geographic location
05 - Future vision for the project Are there plans to add services or products later that may affect the logo design?
02 Market and Audience06 - Who are the competitors? List the most important competitors or companies similar to your activity.
07 - What makes you different from competitors? * required What is the main reason a customer would choose you instead of someone else?
08 - Who is your target audience? * required Mention age range, customer type, interests, and any important audience details.
03 Creative Direction09 - What is the main goal the logo should achieve? Select an option Build trust and credibility Show professionalism and expertise Express luxury and distinction Attract a modern, younger audience Stand out from competitors Make the brand memorable
10 - Choose the direction closest to the logo personality These choices help us understand the right visual personality for the logo.
Formal or friendly? Choose Formal Friendly
Classic or innovative? Choose Classic Innovative
Luxury or practical? Choose Luxury Practical
Bold or conservative? Choose Bold Conservative
Simple or full of detail? Choose Simple Full of detail
11 - Preferred logo type Select an option Wordmark only Icon plus name Icon only Letter abbreviation No preference
12 - What message or impression should the logo leave? For example: trust, luxury, innovation, strength, or simplicity.
13 - Logos you like Mention logos or brands you like and explain why if possible.
14 - Logos you do not like Mention logos you do not like and explain why if possible.
04 Visual Preferences and Restrictions15 - What should the logo not suggest? For example: I do not want it to look cheap, childish, or traditional.
16 - Are there elements or symbols that must be used in the logo? For example: a specific symbol, letter, or color.
17 - Are there elements or symbols you do not want in the logo? For example: a house symbol, medical symbols, or common traditional icons.
18 - What colors do you prefer?
19 - Are there colors you do not want to use?
20 - Do you currently have a logo? Select an option Yes No
If yes, why do you want to change it?
21 - Ideas or suggestions you have in mind Do you have an initial idea or concept for the logo?
22 - Do you have any concerns about the logo or visual identity? For example: logo clarity at small sizes, use across all media, or potential similarity to competitors.
